Story-Based Strategy

A critical starting point for all effective organizing

Crafting an effective frame and narrative for both our immediate campaigns and longer-term organizing is critical to activating people, building broader support and winning. An introduction to story-based strategy for digital campaigners, including templates and resources to go deeper.

Instructors

A range of instructors, including Doyle Canning and Patrick Reinsborough, co-founders of the Center for Story-based Strategy with several decades of combined experience supporting movements for racial, economic, and ecological justice.


Comments from registrants:

"This was awesome. It was sort of a refresher and a reset for me as an organizer and a social worker. I took a great deal of notes." - Jessica Estes, Deputy Director, MOWIN


Recordings and Materials


  Re:Imagining Change: How to Use Story-based Strategy to Win Campaigns, Build Movements, and Change the World
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  Race-Class: How to Build a Truly Multiracial Movement for Racial Justice and Shared Prosperity for All
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  Top social justice memes of 2019 from the Center for Story-Based Strategy
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  Criminal Justice Reform
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  Climate Narrative
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  Teachers - Amazing example of the power of framing
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