How to Activate Your Members to Win Campaigns Online

Do you want your members to be an effective and powerful force in your online campaigns? If yes, this training is for you.

This is THE course to take if you want your members to be an effective and powerful force in your online campaigns. Do you need to build member online roles to add to limited staff time? This training will help you do that wisely. Optional quiz questions help you zero in on key learnings. The cost of the course may be credited towards enrollment in SMT's next Digital Certificate Training Program.

We cover how to build a strong team of social media activists including:

  • 10 powerful ways members can help
  • A Basic Social Media Training Agenda for Member – Leaders
  • Preparing to run Member Social Media Training
  • Advanced Social Media Training for Member – Leaders
  • Building and Growing your Social Media Committee
  • Policy Guidelines
  • Pitfalls to avoid

Included is also a 40-minute training designed for members. You can download the video and share with members, or use it and the slides to develop your own training.

Sandy Eaton, Labor Campaign for Single Payer
Kristi Sanford, Communications Director, IIRON
Alexa Tomassi, Social Media Manager, Sandy Hook Promise

Your Instructor

Micky Jordan
Micky Jordan

Micky is a Black queer and genderqueer visual artist and organizer who has called Richmond, Virginia home for over 20 years. He’s a mostly self-taught designer who has developed his design work with a range of organizing groups. In his current role at Southerners on New Ground (SONG) Micky does both design and larger organizational communications. He joined SONG as a member in 2014, then joined staff to lead campaign work around police accountability and continue to build SONG’s base. Through his work with SONG, the Virginia Anti-Violence Project and the LGBT youth center Side by Side, Micky brings in his experiences as a Black queer and trans organizer. He loves art, media, stand up comedy and dreaming about building a safer, beautiful, more affirming world for trans and queer people of color to not just survive in, but thrive in.

Test your knowledge of this topic and whether this course will be useful for you by taking this quiz.

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