Texting Platforms: What Canadian Campaigners & Activists Need to Know

Tools, tactics, and case studies on various texting and calling platforms in Canada

With technology and apps changing all the time, it’s hard to stay current. Too often we don’t use digital tools strategically in ways that actually build power. In our silos, it can be difficult to learn from those using cutting edge tactics that are working.

Canadian campaigners and activists joined a free skillshare on how to use texting platforms to build people power. Experienced Canadian movement campaigners from orgs like LeadNow and Canadian Labour Congress share their practical knowledge using various texting platforms, going over best practices and offering a walkthrough of a typical campaign for each tool.



Photo Credit: Alisdaire Hickson. Flickr.


Your Instructor


Kevin Pujanauski
Kevin Pujanauski

Kevin supports organizing groups combining offline with online organizing to build power and win campaigns, including texting, tech-enabled relational outreach, and online ads. This has included 1:1 work with close to 100 unions and community organizing groups, as well as leading multiple training programs reaching close to one thousand organizing staff. Prior to SMT, Kevin worked on issue and electoral organizing at the local and state level, including leading digital strategy for an anchor organization of the movement that abolished cash bail in Illinois, as well as City Council candidate Andre Vasquez, who ousted a 36-year incumbent despite being outspent 10:1. Kevin first became active in local racial justice work as a volunteer organizer fighting mass incarceration, including the fights for police accountability in Chicago and to abolish cash bail throughout Illinois.


Recordings and Materials


  3/10/2021 Live skillshare
Available in days
days after you enroll

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