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Top Tools & Tactics to Bump Up Your Online Organizing Game
Top Digital Tools & Tactics
01 - Intro (2:40)
02 - Strategy (1:28)
03 - Resources for Theory of Change and Power Analysis (0:22)
04a - Mapping out your organizing plan of action - Lac-Megantic example (4:39)
04b - Mapping out your organizing plan of action - union contract campaign example (1:56)
05 - The best uses for each social media channel (1:01)
06 - Are your supporters getting your emails? Maximizing deliverability (8:58)
07 - Best practices with Facebook post design (6:37)
08 - Reaching folks under the new Facebook algorithm (2:44)
09 - Video best practices and production tips and Facebook Live Tips for 2019 (7:21)
10 - Ads what’s worth paying for, when (1:10)
11 - Moving people from online to offline action (2:45)
12 - Activating your member-leaders on social media (1:27)
13 - Resources for framing and narrative development (0:48)
14 - Specific tools to boost absorption at key campaign moments (2:12)
15 - Practitioner networks we recommend (0:32)
16 - Integrated Email-Action tool (1:15)
17 - Target calling tool (2:08)
18 - Quick and easy image design tool, posting & scheduling tools, media monitoring and outreach tools (10:33)
19 - Campaign project team management tools (0:59)
20 - Digital Security key tools (3:15)
21 - Online impact What metrics to track when (2:52)
22 - The minimum effective online organizing budget (2:22)
04a - Mapping out your organizing plan of action - Lac-Megantic example
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