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Digital Campaigning Certificate Program (DCCP) Weeklong Intensive Sep 12-16, 2022 Live Session Recordings
Digital Campaigning Certificate Program (DCCP) Weeklong Intensive Sept 12-16
Topic #1: Welcome, Digital Priorities, & Digital Organizing Overview (35:52)
Topic #2: Organizing Strategy & Digital Planning (58:20)
Topic #3: Creating an Effective Activist Pipeline (55:23)
Topic #4: Choosing the right Direct Action tactic (67:17)
Topic #5: Make your CRM/member database and action tools work harder for organizing (62:14)
Topic #6: Metrics: Measure it! (61:23)
Topic #7: Make your website an organizing powerhouse (66:45)
Topic #8: Getting media to cover your organizing (85:13)
Topic #9: Graphic design for organizing (58:33)
Topic #10: Content that drives action (60:00)
Topic #11: Build effective personal and campaign narratives (51:32)
Topic #12: Video for organizing (57:16)
Topic #13: Building online communities to drive action and develop leaders (57:35)
Topic #14: Pressure targets and drive media narrative on Twitter (52:06)
Topic #15: Grow and engage your audience on Instagram & TikTok (70:14)
Topic #16: Bring your base together on Facebook & other livestreams (54:43)
Topic #17: Reach and activate people via mobile messaging (54:30)
Topic #18: Email writing to drive action (55:51)
Topic #19: Online ads for listbuilding, persuasion, and pressure (45:32)
Topic #20: Wrap-up, application, and next steps (40:30)
Topic #4: Choosing the right Direct Action tactic
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