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Worker Organizing & Strikes!
Session 1: Narrative for Worker Organizing 3-4-20
Intro to series (7:56)
Narrative for Worker Organizing (51:01)
Session 2: Strategy 3-10-20
UTLA - Los Angeles Teachers Union Case Study (61:55)
Session 3: Strategic Campaigns
Overview of Strategic Campaigns (5:18)
ABC Supply Co. (25:54)
Digital First Media
Justice for Port Drivers (11:59)
Q&A (17:46)
Session 4: Strikes & Actions - Member Engagement
01 Engaging Members (22:24)
02 SEIU Local 73 - a case study of using p2p in a strike/union rejuvenation campaign (13:17)
03 CWA Using SMS to engage workers and collect content during a strike (16:33)
04 Chicago Teacher’s Union strike and using a CRM (21:10)
05 Private Facebook groups, SEIU Local 73 (10:34)
06 Tele Townhalls (6:11)
Session 5: Strikes - Creating the Story
Creating the story (56:34)
Session 6: Strikes - getting the media coverage we want
Strikes: getting the media coverage we want (47:48)
Q&A (12:21)
Session 7: Engaging members and activating leads
Building member leadership on digital for contract campaigns (SEIU - UHW) (24:06)
Using Facebook groups to engage members (SEIU Local 503) (21:59)
Digital membership plan, using P2P to drive signups (SEIU Local 503) (11:26)
Using digital lead capture and activation for new organizing (SEIU Local 503) (13:44)
Lessons learned from how digital was used in several teacher strike states (4:34)
Arizona Teacher organizing and strike (20:56)
Session 8: Non-traditional and immigrant worker organizing
How Starbucks baristas are winning change (14:40)
Organizing Uber, Lyft and other gig workers at Gig Workers Rising (19:14)
WeClock - an app for workers developed by Unison (a union) (10:28)
Organizing and winning at Amazon headquarters (24:39)
Online union card examples
Online union card examples
Using digital lead capture and activation for new organizing (SEIU Local 503)
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